AI Insights · Timothy · October 2025
Top 5 iOS Consumer Finance Apps in South Africa Q3 2025
Explore the performance of the top 5 consumer finance apps on iOS in South Africa during Q3 2025, highlighting trends in downloads, revenue, and active users.
In the third quarter of 2025, the performance of the top consumer finance applications on iOS in South Africa showed varying trends in terms of downloads, revenue, and active users. This analysis, sourced from Sensor Tower, provides an overview of these trends.
Splitwise from Splitwise, Inc. saw a peak in weekly revenue at approximately $496 in mid-September, with a gradual increase in downloads, reaching 670 in early July. Active users fluctuated slightly, peaking at around 11K in early September.
Budget Planner App - Fleur experienced a significant spike in downloads in early August, hitting 1.5K, while revenue peaked at around $471 in late August. Active users also saw an increase, reaching nearly 3.9K by the end of the quarter.
YNAB from You Need A Budget LLC showed a steady revenue trend, peaking at $362 in early September, though downloads dropped significantly throughout the quarter. Active users decreased from 246 to 146 by the end of September.
Buddy: Budget Planner App maintained a stable revenue stream, with a peak of $191 in early September. Downloads fluctuated, reaching 297 in late July, while active users saw a slight decline, ending the quarter at 263.
Money+ Cute Expense Tracker from Chongqing Zhouhu Technology Co., Ltd showed consistent revenue, with a peak of $180 in late August. However, downloads were negligible, and active users remained constant at 3 throughout the quarter.
For more detailed insights into app performance and market trends, visit Sensor Tower.